Official manual says to peel the existing pad away, place the matching new pad onto the ear cup, and seat it around the cup in the notch, with the seam pointing down.
The official HD 250BT manual describes removing the pad, orienting the replacement seam downward, and fitting it into the ear-cup notch. It supports the installation instructions, though it does not identify part number 509179.
Sennheiser’s official product page identifies the item as HD 250BT replacement earpads, gives article number 509179, and states it is one pair for HD 250BT.